Laurea in Promozione e gestione del turismo

Academic program

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Year Course ID Course Teachers SSD Curriculum Site CFU
1 EC0172 ANTROPOLOGIA CULTURALE PORPORATO Davide M-DEA/01 All NOVARA 8
1 EC0169 CULTURA, ECONOMIA E TERRITORIO FERRARIO Carla M-GGR/02 All NOVARA 8
1 EC0173 DIRITTO PRIVATO E DEI CONTRATTI TURISTICI PENNAZIO Rossana IUS/01 All NOVARA 8
1 EC0170 ECONOMIA AZIENDALE INVERNIZZI Anna Chiara SECS-P/07 All NOVARA 10
1 EC0213 INGLESE SINGER Steven Louis L-LIN/12 All NOVARA 12
1 EC0171 STATISTICA PER I SISTEMI TURISTICI MAY Caterina SECS-S/01 All NOVARA 6
1 EC0174 STORIA DELLE CIVILTA' ROSSO Claudio M-STO/02 All NOVARA 8
2 E0264 DIRITTO COMMERCIALE E DEL TURISMO POLICARO Giuseppe Antonio, DI SARLI Maria, ROSSI Piercarlo IUS/04, IUS/02 All NOVARA 12
2 EC0038 ECONOMIA POLITICA NOVARESE Marco SECS-P/01 All NOVARA 10
2 EC0039 GEOGRAFIA DEL TURISMO SPINELLI Gianfranco, PRATS PLANAGUMA Lluis M-GGR/02 All NOVARA 8
2 EC0057 Gestione informatica dei servizi turistici CANDIOTTO Roberto, MORELLI Chiara SECS-P/10 All NOVARA 6
2 E0092 MARKETING CAPRIELLO Antonella SECS-P/08 All NOVARA 6
2 EC0041 RAGIONERIA ALBERTINAZZI Gaudenzio, TRICERRI Daniela SECS-P/07 All NOVARA 10
2 E0248 SECONDA LINGUA STRANIERA - FRANCESE BROCCA Luisella L-LIN/04 All NOVARA 6
2 E0261 STORIA DELLE CIVILTA' ROSSO Claudio M-STO/02 All 8
3 E0265 ANALISI DELLA QUALITA' AMBIENTALE DELL'ERA Barbara SECS-P/13 All NOVARA 8
3 E0263 GESTIONE D'IMPRESA E TECNICA TURISTICA FRAQUELLI Giovanni, CAPRIELLO Antonella SECS-P/08 All NOVARA 10
3 E0219 PROGRAMMAZIONE DI VIAGGI E ITINERARI TURISTICI FERRARIO Carla M-GGR/02 All NOVARA 6
3 E0134 STORIA DELL'ARTE ROVEDA Luciana L-ART/02 All NOVARA 8
3 E0266 SVILUPPO E MARKETING DEI TERRITORI TURISTICI EMANUEL Cesare, CERUTTI Stefania M-GGR/02 All NOVARA 6
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CourseANTROPOLOGIA CULTURALE
Course IDEC0172
Academic Year2017/2018
Year of rule2017/2018
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderPORPORATO Davide
TeachersPORPORATO Davide
CFU8
Teaching duration (hours)60
Individual study time 140
SSDM-DEA/01 - DISCIPLINE DEMOETNOANTROPOLOGICHE
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryB - Caratterizzante
Year1
PeriodPrimo Semestre
SiteNOVARA
Grading typeFinal grade
Teaching languageItalian
AbstractThis module provides a presentation of the ethno-anthropological sciences and a synthesis of the Italian ethnographic framework. In particular, it investigates the issues concerning the reinvention of traditions, the revaluation and retrieval of the folk cultural heritage, which is a determining factor for the constitution and the access of new touristic horizons today.
Reference textsA. Conrad Phillip Kottak (2012), Antropologia culturale, Milano, McGraw-Hill. See the document “MANUALE KOTTAK - PARTI DA STUDIARE.PDF” available in the directory of the module on DIR (www.dir.uniupo.it/). B. The slides used during the module, which will be available online on DIR platform. C. A book to be chosen from this list: 1. "Forme e funzioni del turismo culturale ", collection of essays, available in the directory of the module on DIR. 2. Laura Bonato, Degli Esposti Elisi Sandra (a cura di), 2016, Fuori rotta: nuove pratiche del viaggiare, Torino, Meti. 3. Laura Bonato, Degli Esposti Elisi Sandra (a cura di) (2012), Travel and lifestyle: evasione, avventura, emozioni, Roma, Aracne. 4. Marco Aime, Davide Papotti (2012), L’altro e l’altrove, Torino, Einaudi. 5. Corrado Del Bò (2017), Etica del turismo. Responsabilità, sostenibilità, equità, Roma, Carocci.
Teaching targetsTo introduce the students to the study of Anthropology. To develop the ability of finding, interpreting and placing basic elements of anthropological knowledge. To communicate the acquired knowledge analytically using appropriate terminology.
PrerequisitesNone
Didattics MethodsLectures, ethnographic slides and video recordings. Field trip.
Other informationsSlides and other materials will be available online on DIR platform.
Grading rulesThe exam is structured in this way: The knowledge of the volume C.P. Kottak (2012), Cultural Anthropology, Milan, McGraw-Hill (only the chapters listed in the document MANUALE KOTTAK – PARTI DA STUDIARE present on DIR — point A) and of the slides used during the module (point B) will be evaluated by an e-test consisting of 30 multiple-choice questions. This e-test lasts approximately 30 minutes.The rest of the program (a book selected from the given list – point C) will be evaluated by a written test. The candidate will have to present his / her knowledge on two topics defined by the teacher. This written test lasts 45 minutes.Tests will be corrected within one week. The results will be notified at each candidate individually on "Esse3 - Computer Services" platform. The candidate may check the results of his/her test during office hours. An email should be sent to the teacher in advance.
Full argumentsIssues: What is Cultural Anthropology? Scopes and objectives of Anthropology. The anthropological concept of Culture. The constituent elements of a culture. Plurality and relativity of cultures. The methods of Anthropology. Diversity and cultural creativity. Ethnicity. Livelihood systems. Anthropology and Tourism. Anthropology and Media. Among contemporaneity and traditions. The tangible and intangible ethno-anthropological cultural heritage. The processes of reinvention and resemantization of tradition. New traditions and complex society. Food as cultural heritage. Folk museums and tourism. Folk festivals and tourism. Tourism and identity horizons. The Tourism of Territorialisation.
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CourseCULTURA, ECONOMIA E TERRITORIO
Course IDEC0169
Academic Year2017/2018
Year of rule2017/2018
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderFERRARIO Carla
TeachersFERRARIO Carla
CFU8
Teaching duration (hours)60
Individual study time 140
SSDM-GGR/02 - GEOGRAFIA ECONOMICO-POLITICA
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryA - Base
Year1
PeriodPrimo Semestre
SiteNOVARA
Grading typeFinal grade
Teaching languageItalian
AbstractThemes of human economic, geography and regional.
Reference textsThe teaching material (slides end eventual additional material) provided in the web page at the URL: http://moodle.eco.unipmn.it/ . The texts are: Greiner A. L., Dematteis G., Lanza C. Geografia umana. Un approccio visuale (II edizione), UTET Università, 2016. Bignante E., Celata F., Vanolo A., Geografie dello sviluppo. Una prospettiva critica e globale. UTET Università, 2014 (disponibile in biblioteca)
Teaching targetsThe course aims to provide basic geographical knowledge, methodological and content-related, in preparation for the analysis and interpretation of spatial organization, as well as the conditions. In particular, it provides the essential principles of the systemic approach and the main theoretical and practical criteria to analyse and represent the Earth surface - and the regions in which it is articulated - as a product of human activity. The course also provides the basis to understand territorial organizations, at urban, regional and national levels, as well as the key interactions between the physical, social and economic environment, allowing interpreting geographic differentiation of the relationship between man and nature as an expression of different social relations. Finally, more tourist case studies are presented to link basic geographical knowledge and the competences of the degree course.
Prerequisitesnone
Didattics MethodsLezioni frontali, testimonianze di esperti e discussioni di gruppo
Other informationsFurther information is available on the web page of the course at the URL: https://eco.dir.unipmn.it/
Grading rulesThe exam is written (about an hour) divided into two parts: the first is a test with multiple choice questions, to understand the basic concepts presented during the course (one third of the grade); the second is with open questions to know the student’s critical skills (two-third) . There are two intermediate tests, the first after 32 hours and the second at the end of the course. The final mark will be the average of the marks obtained in the interim tests.
Full argumentsThe course is divided into two parts and in lessons of two hours, whose contents are: definitions and contents of Geography .The Earth as a system. Tools for geographic analysis. The Earth’s surface as a differentiated space: territorial values. Population, migration and culture. The city: definitions and functions. Virtual networks and urban organization of global space. Urban and rural areas. Infrastructures and services. Urban environment and landscape. The world-system and main theories of development. GDP and other social and economic indicators. The production systems: Fordism and post-Fordism. The new enterprise location strategies: internationalization and relocation. Globalization. Clusters and regional innovation systems. The economic and political integration between states. Economic network and global governance.
Expected learning objectivesThe course provides the basic geographic knowledge to the analysis and interpretation of the territorial organizatio and to link of the relations between theoretical and practical criteria to analise the space. The course provides ability to understand the connections between the territorial organization (regional and national levels) and the social and economic environment. The inter-disciplinary skills concern to use the critical and methodological tools appropriate to the analysis of the texts considered.
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CourseDIRITTO PRIVATO E DEI CONTRATTI TURISTICI
Course IDEC0173
Academic Year2017/2018
Year of rule2017/2018
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderPENNAZIO Rossana
TeachersPENNAZIO Rossana
CFU8
Teaching duration (hours)60
Individual study time 140
SSDIUS/01 - DIRITTO PRIVATO
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryA - Base
Year1
PeriodPrimo Semestre
SiteNOVARA
Grading typeFinal grade
Teaching languageItalian language
AbstractPrivate Law and Tourist Contracts
Reference textsR. Calvo - A. Ciatti Càimi, Diritto privato, Bologna, Zanichelli, 2017, excluding the following parts: Capitolo II, sez. V (Le obbligazioni propter rem e gli oneri reali); Capitolo III (La trascrizione); Capitolo IV, sez. III (L’adempimento), sez. IV (Il pagamento dell’indebito e l’arricchimento senza causa), sez. V (La mora del creditore), sez. VI (I modi di estinzione diversi dall’adempimento). sez. VII (La successione nel debito e la novazione soggettiva), sez. VIII (La delegazione, l’estromissione e l’accollo), sez. IX (La cessione nel credito e il pagamento con surrogazione), sez. X (Alcune specie di obbligazioni); Capitolo VI, par. 9 (La promessa dell'obbligazione o del fatto del terzo); sez. XI (La simulazione) sez. XIX (Le sopravvenienze); sez. XXII (Fattispecie contrattuali soggettivamente variabili); Capitolo X (La famiglia); Capitolo XI (Le donazioni); Capitolo XII (Le successioni a causa di morte). Concerning tourist contracts: R. Calvo, Diritto civile, I singoli contratti, Bologna, Zanichelli, 2017, Capitolo III e Capitolo IV. Codice civile e leggi complementari , Milano, Giuffrè, latest edition. Studying the updated version of the Civil Code is essential in order to pass the examination.
Teaching targetsThe aim of the course is to provide students with a knowledge of the most important institutions involved in private law, with a particular emphasis on laws regarding contracts. Students should be equipped with the necessary tools to develop an autonomous critical method to recognize what laws and norms are applied to the business tourist world.
PrerequisitesNo pre-requisites
Didattics MethodsThe course consists of contact hours. The contact hours will be conducted traditionally, based on an explanation of the topics that are part of the syllabus. However, class participation will be encouraged so that the topics examined can be discussed more thoroughly and from several viewpoints. Case studies on tourist contracts.
Other informationsCase studies. Lessons slides on moodle.
Grading rulesWritten exam, sixty minutes to five questions (six points each) to be answered briefly.
Full arguments• Introduction to Private and Public Law, summary of the origins. • Persons (actual persons, bodies and unidentified collective bodies). • Goods and real rights. • Contracts • Torts • Consumer Law • Tourist contracts
Expected learning objectivesA basic knowledge of private law and how it is applied to the business tourist world.
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CourseECONOMIA AZIENDALE
Course IDEC0170
Academic Year2017/2018
Year of rule2017/2018
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderINVERNIZZI Anna Chiara
TeachersINVERNIZZI Anna Chiara
CFU10
Teaching duration (hours)75
Individual study time 175
SSDSECS-P/07 - ECONOMIA AZIENDALE
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryA - Base
Year1
PeriodSecondo Semestre
SiteNOVARA
Grading typeFinal grade
Teaching languageItalian.
AbstractThe unit consists of the following key areas: 1. Business administration; 2. Accounting. As per business administration, the following topics are addressed: - the enterprise system: definition, general and specific environment, balance sheet and the characteristics of the business system; - the firm's analysis of the functional areas (and alternative approaches); - functional areas of the industrial enterprise: strategic planning, marketing, production and logistics, research and development, finance, organization and personnel, administration and management control. Leaders in hospitality industry, tour operators and transport manager are hosted to promote a discussion on the contemporary issues of business companies. Regarding the accounting area, the following main topics are analyzed: - the double entry method for recording accounting operations; - the main administrative events: purchases of goods and services in the domestic market, purchases of goods and services in the foreign market, purchases of fixed assets, sales of goods and services in domestic and foreign market, collections and payments in national and foreign currency, salaries, insurance and financing transactions; - Closing and preparing financial statements.
Reference textsAA.VV. “LEZIONI DI ECONOMIA AZIENDALE” Seconda edizione, GIAPPICHELLI, 2013. Maura Campra (a cura di) LA CONTABILITA’ AZIENDALE, Il Sole 24 Ore, Milano, 2009. Campra – Cantino, Contabilità e bilancio d’esercizio, Giappichelli, 2000.
Teaching targetsThe course aims at providing an in-depth knowledge of the companies in two dimensions: their structure (elements, forms and methods of organization) and their operation, focusing on the study of business functions of tourism sector's companies. The understanding and application of accounting methods complement the educational part of the unit.
PrerequisitesNone.
Didattics MethodsFrontal teaching. Business cases. Team work. Business evidence.
Grading rulesThrough a written test divided into a theoretical and methodological part, the final exam tests the knowledge on the tourism enterprise dynamics and, at the same time, the ability to effectively use the methodologies to conduct accounting analyses.
Full argumentsPROGRAMMA ECONOMIA AZIENDALE ECONOMIA D’AZIENDA (testo “Lezioni di Economia Aziendale” – Giappichelli) Parte prima - Il sistema azienda Capitolo 1 - Il sistema azienda e il suo ambiente. Capitolo 2 - Aziende pubbliche e enti no profit. Capitolo 3 - La forma giuridica dell'azienda (cenni). Capitolo 4 - Gli aspetti sociali dell'azienda. Parte seconda - Gli equilibri della gestione e il bilancio d'esercizio Capitolo 6 - Gli equilibri economico finanziari della gestione. Capitolo 7 - Il bilancio d'esercizio. Parte terza - Le aree funzionali e i processi di gestione Capitolo 8 - Analisi della azienda per funzioni e per processi. Capitolo 9 - La strategia di business. Capitolo 10 - Il marketing. Capitolo 11 - La produzione e la logistica. Capitolo 12 – L'innovazione. Capitolo 13 – La finanza aziendale. Capitolo 14 – L'organizzazione e il personale. Capitolo 15 – L’amministrazione. Capitolo 16 - La pianificazione strategica e il controllo di gestione. METODOLOGIA DI RILEVAZIONE (testo “La contabilità aziendale” – Il Sole 24 ore, edizione 2007, ristampa 2009 – a cura di Maura Campra) Capitolo 1 - Il fabbisogno di informazione e il sistema informativo aziendale. Capitolo 3 - Il sistema informativo di contabilità generale. Capitolo 5 – Il ciclo attivo. Capitolo 6 – Il ciclo passivo. Capitolo 7 – Il ciclo degli investimenti in immobilizzazioni. Capitolo 8 – Il ciclo dei finanziamenti. Capitolo 9 – La gestione del personale. Scritture di Chiusura.
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CourseINGLESE
Course IDEC0213
Academic Year2017/2018
Year of rule2017/2018
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderSINGER Steven Louis
TeachersSINGER Steven Louis
CFU12
Teaching duration (hours)90
Individual study time 210
SSDL-LIN/12 - LINGUA E TRADUZIONE - LINGUA INGLESE
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryA - Base
Year1
PeriodPrimo Semestre
SiteNOVARA
Grading typeFinal grade
Teaching languageEnglish
AbstractThe student must demonstrate an acquired knowledge of various grammatical functions, including written and listening comprehension, the interrogative form, pronouns, the comparative and superlative form, gerund and infinitive usage, prepositions, the past participle, active and passive forms, irregular verbs, the tense system and more.
Reference textsEnglish File Digital Pre-intermediate Student’s Book & Workbook “Student’s Pack” third edition Christina Latham-Koenig, Clive Oxenden, Paul Seligson Oxford English Publication ISBN 978 0 19 459888 0 GRAMMAR AND VOCABULARY FOR THE REAL WORLD OXFORD ISBN 978 0 19 481030 2 Answer Key, Student Book + Answer Book + Ebook.
Teaching targetsOffered in the first semester, the English course is at a B1/B2 level of the European Council's Common European Framework of Reference for the English language. As such, the course is designed to familiarize students with vocabulary, grammar and syntax with emphasis on the four primary language skills: reading, speaking, listening and writing. The course seeks to provide students with true hands-on skills that can be applied in their future career paths.
PrerequisitesStudents are expected to have some minimum knowledge of English vocabulary, verbs and grammar upon entering the course. All students in possession of a B2 English certificate recognized at an international level can request the conversion of course credits based on this qualification. The conversion will in turn be assessed and left to the discretion of the course instructor. Students can download the form, to be filled out and given to the course instructor, at the following web address: http://oldwww.eco.unipmn.it/pdf-2011/2013/certificazione%20di%20inglese.pdf
Other informationsAttendance is not compulsory but extremely useful and highly recommended. Those who intend to attend lessons are requested to show consistence in being present at lessons. Following the course with necessary course material is an absolute must and there is very little tolerance for those who do not produce the necessary materials.
Grading rulesThe exam is in written form and concentrates on different topics discussed and assigned in class from material in the students’ course book and grammar book as well as on hand-outs and materials provided in class. See “Content of the courses” above for additional information. Students can sit the English exam no more than three times during the academic school year. More information regarding examination guidelines can be found at the following link: https://www.uniupo.it/sites/default/files/elfinder_library/01_dr_rda_pg_270.pdf) Exams for Giurisprudenza, if passed, give way to a pass mark for the course. A mark out of thirty is assigned for the Promozione e Gestione del Turismo course. For further information, it is recommended to contact the course instructor.
Course borrowed toGIURISPRUDENZA (1602) - GS0150 Lingua inglese I - NOVARA
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CourseSTATISTICA PER I SISTEMI TURISTICI
Course IDEC0171
Academic Year2017/2018
Year of rule2017/2018
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderMAY Caterina
TeachersMAY Caterina
CFU6
Teaching duration (hours)45
Individual study time 105
SSDSECS-S/01 - STATISTICA
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryA - Base
Year1
PeriodSecondo Semestre
SiteNOVARA
Grading typeFinal grade
Teaching languageitalian
AbstractThe course introduces the knowledge and the understanding of the basic tools of economic statistics for the analysis of tourism phenomena, with applications to real problems. Attention is focused on the analysis of raw data, aggregate data and on the study of historical series.
Reference textsMaterial provided by the teacher that will be found on the DIR course page (https://dir.uniupo.ir) Useful reference text: G. VACCARO. Statistica applicata al turismo. Hoepli Editore. Milano.
Teaching targetsThe aim of the course is to introduce the student into the main tools for statistical analysis of tourist systems and thus to develop the sensitivity and competence needed to interpret and use the results for decision-making purposes. The acquisition of discipline is divided into three levels: 1. Definition of concepts, using examples and applications; 2. mastering the technical language; 3. Developing the ability to process the data, to comment on the results and to communicate them.
PrerequisitesBasic Mathematical Knowledge.
Didattics MethodsClassroom lectures and exercises.
Grading rulesCompulsory written exam and optional oral discussion.
Full argumentsPreliminary concepts: Population, characters and their mode. Measurements. The phases of statistical detection. The tourism statistics system. Main definitions and classifications of tourism statistics, consumption and tourism expenditure, production and tourism products. The main sources of statistics on tourism in Italy and international sources. Data analysis Frequency distributions and quantity distributions and their graphic representations. Cumulative Distributions. Average values ​​(arithmetic, quartile and fashion mean) and variability (variation ranges and variance). Concentration study: Gini's index and Lorenz's curve. Study of heterogeneity. Joint and marginal distributions and their graphic representations. Layering and analyzing profiles: concepts of dependence and correlation. Linear correlation: covariance and linear correlation coefficient. The linear model: calculation of the parameters by the method of the minimum squares and measurement of the goodness of adaptation. Study of aggregate data and historical series Stock and Flows. Statistical Reports: Composition, Coexistence, Derivative and Medium Reports. Main indicators of the tourism phenomenon: indicators of the tourist offer and flow, indicators of the use of the receptive exercises. Analysis of historical series. Incremental and variability measures of a historical series: index numbers and variation rates. "Classic" Breakdown: Finding the Trend, Seasonal Component, and Cycle. The study of aggregates over time. Complex index numbers and major weighting systems (in quantity and in values).
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CourseSTORIA DELLE CIVILTA'
Course IDEC0174
Academic Year2017/2018
Year of rule2017/2018
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderROSSO Claudio
TeachersROSSO Claudio
CFU8
Teaching duration (hours)60
Individual study time 140
SSDM-STO/02 - STORIA MODERNA
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryB - Caratterizzante
Year1
PeriodSecondo Semestre
SiteNOVARA
Grading typeFinal grade
Course borrowed toPROMOZIONE E GESTIONE DEL TURISMO (1422) - E0261 STORIA DELLE CIVILTA'
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CourseDIRITTO COMMERCIALE E DEL TURISMO
Course IDE0264
Academic Year2017/2018
Year of rule2016/2017
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderPOLICARO Giuseppe Antonio
TeachersPOLICARO Giuseppe Antonio, DI SARLI Maria, ROSSI Piercarlo
CFU12
Course typeAttività formativa integrata
Course mandatorietyMandatory course
Year2
PeriodAnnuale
SiteNOVARA
Grading typeFinal grade
Modules
Course ID Course SSD Teachers
E0019 COMMERCIAL LAW IUS/04 - DIRITTO COMMERCIALE POLICARO Giuseppe Antonio, DI SARLI Maria
E0318 DIRITTO DEL TURISMO IUS/02 - DIRITTO PRIVATO COMPARATO ROSSI Piercarlo
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CourseCOMMERCIAL LAW
Course IDE0019
Academic Year2017/2018
Year of rule2016/2017
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderPOLICARO Giuseppe Antonio
TeachersPOLICARO Giuseppe Antonio, DI SARLI Maria
CFU8
Teaching duration (hours)60
Individual study time 140
SSDIUS/04 - DIRITTO COMMERCIALE
Course typeModulo di sola Frequenza
Course mandatorietyMandatory course
Course categoryC - Affine o integrativo
Year2
Grading typeFinal grade
Teaching languageItaliano
AbstractIl corso si compone di due moduli: il primo ha ad oggetto il sistema di norme che re-golano l’agire dell’impresa nel mercato ossia la cosiddetta disciplina generale delle imprese, comprendente la nozione di impresa, l’azienda, i segni distintivi e la concor-renza; il secondo verte sulle regole organizzative e di funzionamento dei diversi mo-delli societari offerti dall’ordinamento (società di persone, società di capitali e società cooperative).
Reference texts G.F. CAMPOBASSO, Manuale di diritto commerciale, a cura di M. Campobasso, Torino, Utet Giuridica, ult. ed.,  edizione aggiornata del Codice civile e delle leggi ad esso collegate.
Teaching targetsIl corso si propone, da un lato, di fornire agli studenti le nozioni giuridiche necessarie per comprendere i principali problemi interpretativi e applicativi posti dall’ordinamento, legati allo svolgimento dell’attività di impresa e i loro riflessi eco-nomici; dall’altro, di sviluppare negli studenti capacità di analisi critica della discipli-na vigente, essenziali nello svolgimento di qualunque attività professionale.
PrerequisitesSono ammessi allo svolgimento della prova gli studenti che abbiano superato l’esame di diritto privato.
Didattics MethodsIl corso si basa su lezioni frontali condotte anche con l’ausilio di slide, che si propongono di sup-portare lo studente nello studio della materia per agevolare la comprensione degli istituti giuridi-ci oggetto del corso, l’individuazione delle ragioni sottese alla relativa disciplina e degli interessi da essa tutelati affinché lo studente, acquisito il quadro generale dell’ordinamento, sia capace di comprendere autonomamente le singole norme di dettaglio attualmente in vigore, ma anche - in prospettiva - di seguirne l’evoluzione.
Grading rulesL’esame è svolto in forma orale. Per i frequentanti, alla fine del corso, è prevista una prova scritta. In ogni caso l’esame è volto ad accertare: i) la conoscenza istituzionale della disciplina e delle no-zioni giuridiche relative agli istituti esaminati; ii) la capacità di esporre disciplina e nozioni giuridi-che con appropriata forma e corretti termini tecnici; iii) la comprensione del significato degli istituti giuridici e della relativa disciplina, e quindi la capacità di inquadrare e risolvere problemi in base alla corretta applicazione della disciplina rilevante; iv) la padronanza del sistema della disciplina dell’impresa e delle società, e cioè la capacità di collegare opportunamente tra di loro i diversi isti-tuti oggetto di studio.
Full arguments1. Introduzione al corso. La nozione generale di imprenditore. Inizio e fine dell’impresa 2. (Segue): le categorie di imprenditori 3. Lo statuto speciale dell’imprenditore commerciale: pubblicità, scritture contabili, rappresen-tanza commerciale 4. Lo statuto generale dell’imprenditore. I segni distintivi. In particolare, il marchio 5. Le invenzioni industriali. In particolare, il brevetto 6. La disciplina antitrust e della concorrenza sleale. I consorzi 7. La nozione di società. I tipi di società. Soc. semplice e s.n.c.: costituzione 8. (Segue): Ordinamento patrimoniale; attività sociale 9. Soc. semplice e s.n.c.: scioglimento del singolo rapporto sociale e della società. 10. La società in accomandita semplice. La società per azioni: la costituzione 11. I conferimenti. Gli apporti sottostanti l’emissione di strumenti finanziari non azionari 12. Le azioni: la partecipazione azionaria 13. (Segue): la disciplina delle categorie di azioni 14. Le operazioni della società sulle proprie azioni 15. L’organizzazione interna della società per azioni: assemblea e sistemi di amministrazione e controllo; rapporti tra organi 16. L'assemblea: competenze e procedimento assembleare 17. Le deleghe di voto, i sindacati di voto 18. L’invalidità delle deliberazioni assembleari e il conflitto di interessi 19. L’organo amministrativo: struttura, funzioni, nomina e cessazione dalla carica 20. Funzionamento del consiglio di amministrazione. Gli organi delegati. La responsabilità degli amministratori 21. Il collegio sindacale e la revisione legale 22. I controlli c.d. esterni sull'attività sociale 23. Il procedimento di formazione del bilancio d’esercizio. Utili, riserve, dividendi e loro discipli-na. 24. Le modificazioni dello statuto: Il recesso 25. L'aumento del capitale sociale 26. La riduzione del capitale sociale 27. La disciplina delle obbligazioni 28. La società a responsabilità limitata 29. (Segue): La società a responsabilità limitata 30. Trasformazione, fusione, scissione
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CourseDIRITTO DEL TURISMO
Course IDE0318
Academic Year2017/2018
Year of rule2016/2017
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderROSSI Piercarlo
TeachersROSSI Piercarlo
CFU4
Teaching duration (hours)30
Individual study time 70
SSDIUS/02 - DIRITTO PRIVATO COMPARATO
Course typeModulo di sola Frequenza
Course mandatorietyMandatory course
Course categoryC - Affine o integrativo
Year2
PeriodAnnuale
Grading typeFinal grade
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CourseECONOMIA POLITICA
Course IDEC0038
Academic Year2017/2018
Year of rule2016/2017
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderNOVARESE Marco
TeachersNOVARESE Marco
CFU10
Teaching duration (hours)75
Individual study time 175
SSDSECS-P/01 - ECONOMIA POLITICA
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryB - Caratterizzante
Year2
PeriodSecondo Semestre
SiteNOVARA
Grading typeFinal grade
Teaching languageItalian
AbstractRationality and economics Consumers, workers and firms The State and the Market Different types of market structures Market failures Macroeconomics – the main concepts
Reference texts“Economia e Scienze Economiche”, handouts by M. Novarese (A.A. 2015/2016)” This material can be downloaded from the DIR web-site of the course.
Teaching targetsAim of the course is to make students: understand the difference between models and reality and the functioning of the scientific method in the social sciences; understand the main research streams in the contemporary economics debate; develop the ability to think using the main economic concepts (applying cost-benefit analysis to basic economic problems, understanding its meaning and limits; developing a critical approach to the economic problems); understand the debate on human motivations; understand the main idea on the functioning of markets, mainly from a microeconomic point of view.
PrerequisitesNone
Didattics MethodsStandard classroom teaching
Other informationsAttendance is recommended but not compulsory
Grading rulesThe exam is based on a computerized test and can be divided in two parts. Exercises and practice tests are available on DIR. The exams allow to test for the knowledge of the concpets and the capacity to apply them.
Full argumentsEconomic reasoning and the instruments of economic analysis The different approaches to economic science Consumption Firms, production and supply Markets: perfect competition, monopoly, monopolistic competition, oligopoly The markets of the factors of production: labour and capital The market and the state Market failures Economics of information The GDP The national accountancy Money Inflation Aggregate demand and supply Comparative advantage and international trade Employment and unemployment The economic cycle Economic growth
Course borrowed toGIURISPRUDENZA (1602) - G0006 ECONOMIA POLITICA - NOVARA
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CourseGEOGRAFIA DEL TURISMO
Course IDEC0039
Academic Year2017/2018
Year of rule2016/2017
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderSPINELLI Gianfranco
TeachersSPINELLI Gianfranco, PRATS PLANAGUMA Lluis
CFU8
Teaching duration (hours)60
Individual study time 140
SSDM-GGR/02 - GEOGRAFIA ECONOMICO-POLITICA
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryA - Base
Year2
PeriodPrimo Semestre
SiteNOVARA
Grading typeFinal grade
Teaching languageItalian
AbstractThemes of economic, political, human geography.
Reference textsDuring the course the lecture notes will be distributed (available on Moodle). Recommended reading: J.M. Dewailly, E. Flament, Geografia del turismo e delle attività ricreative, Bologna; CLUEB, 1996 M. Casari, Turismo e geografia. Elementi per un approccio sistemico sostenibile, Milano, Hoepli, 2008.
Teaching targetsThe course introduces the fundamentals of general geography of tourism and leisure, developing the issues related to the analysis of tourism supply (locations, destinations, districts, product planning), demand (tourists behavior, images, representations, marketing) and international tourist flows (macro-regions, transport). Provides tools for analyzing geo-strategies in the tourism industry (international organizations, hotel industry, transport companies, tour operators) and the relationships between tourism, natural environment, cultural heritage and landscape. It also provides the basic knowledge of the regional geography of tourism and the spatial organization of tourist sites. Finally provides methods for the analysis of tourism markets and the behavior of tourism supplier.
PrerequisitesNone
Didattics MethodsLectures, exercises; group work and discussions on market analysis and location strategies.
Other informationsFurther information is available on the web page of the course at the URL: https://eco.dir.unipmn.it/
Grading rulesWritten exam based on structured test (knowledge) and compositions (analytical skills).
Full argumentsTheoretical framework and conceptual definitions, scenarios in modern tourism. Sources and statistical data for the study of tourism. Historical development of tourism. Tourist regions of the world and the main flow. The analysis of international tourism demand. Tourism in the BRIC countries. The tourism resources: natural, cultural, artificial. Accessibility: the role of transport in tourism development. Spatial patterns of tourism development (Miossec model, life cycle model). Tourism and sustainability: the impact of tourism on the environment, economic structure and social structure.
Expected learning objectivesKnowledge of the basic elements of tourist movement, destinations and international markets. Understanding of the relationships between tourism, environment and socio-economics structure. Analytical skills in tourism evolution, both as a social phenomenon and as an economic sector
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CourseGestione informatica dei servizi turistici
Course IDEC0057
Academic Year2017/2018
Year of rule2016/2017
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderCANDIOTTO Roberto
TeachersCANDIOTTO Roberto, MORELLI Chiara
CFU6
Teaching duration (hours)45
Individual study time 105
SSDSECS-P/10 - ORGANIZZAZIONE AZIENDALE
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryB - Caratterizzante
Year2
PeriodPrimo Semestre
SiteNOVARA
Grading typeFinal grade
Teaching languageItalian
AbstractOrganizations in tourism sector Information systems and tourism: challenges and opportunities Human resource policies in tourism sector
Reference textsCandiotto R. L'Information Technology in azienda, Giappichelli, Torino, 2015 Varra L. Elementi di progettazione, processi e modelli organizzativi nelle imprese turistiche”, FrancoAngeli, 2008 This book is available in the library Further information can be found in the web page of the course at the URL: https://eco.dir.unipmn.it/
Teaching targetsThe course aims at introducing the student to the general framework of the tourism organization. To achieve such goals, the teaching activity will be structured around three macro-areas. Firstly, the concept of tourism organization will be analysed, highlighting how the organization theory may support the analysis of the tourism activities. Secondly, the course will focus on the analysis of the relationships between information and communication technology and organization, in order to explain how the innovation in the ICT field impacts on the organization of tourism enterprises. The final section of the course will be devoted to human resource management in the tourism sector.
PrerequisitesStudents can effectively attend lessons with an appropriate knowledge of Business Administration principles.
Didattics MethodsDifferent teaching tools will be used: a) traditional lessons in class; b) case studies, where the theories are presented in real business situations; c) guest speakers. The course is interactive and may involve carrying out simulations, guest speakers, real case studies discussions and group assignments
Other informationsCourse attendance is facultative
Grading rulesThe exam is a one-hour written test, with four open-ended questions (7.5 points each answer) .
Full argumentsDefinition of tourism organization Industrial organization and market structure in tourism Tourism management Fundamentals of organization structure Organizations in tourism sector Information systems ICT and Tourism: challenges and opportunities Human resource policies Human resource policies in tourism sector
Expected learning objectivesAl termine del corso gli studenti saranno in grado di: 1) sviluppare abilità personali e interpersonali per migliorare le prestazioni individuali nell’ambito delle realtà turistiche; 2) applicare le competenze tecniche acquisite per utilizzare strumenti offerti dall’ICT a supporto del business aziendale e delle attività professionali
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CourseMARKETING
Course IDE0092
Academic Year2017/2018
Year of rule2016/2017
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderCAPRIELLO Antonella
TeachersCAPRIELLO Antonella
CFU6
Teaching duration (hours)45
Individual study time 105
SSDSECS-P/08 - ECONOMIA E GESTIONE DELLE IMPRESE
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryB - Caratterizzante
Year2
PeriodSecondo Semestre
SiteNOVARA
Grading typeFinal grade
Course borrowed fromECONOMIA AZIENDALE (1420) - E0092 MARKETING - NOVARA
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CourseRAGIONERIA
Course IDEC0041
Academic Year2017/2018
Year of rule2016/2017
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderALBERTINAZZI Gaudenzio
TeachersALBERTINAZZI Gaudenzio, TRICERRI Daniela
CFU10
Teaching duration (hours)75
Individual study time 175
SSDSECS-P/07 - ECONOMIA AZIENDALE
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryB - Caratterizzante
Year2
PeriodPrimo Semestre
SiteNOVARA
Grading typeFinal grade
Teaching languageItalian
AbstractThe course explores the economic and business concepts and develops relevant construction methodologies, reading and interpretation of financial statements.
Reference texts- G.LOMBARDI STOCCHETTI, Valutazioni e analisi di bilancio, Pearson, 2015. - G. FRATTINI, Contabilità e Bilancio Volume 2 Il bilancio pubblico, Giuffrè Editore, 2011. - A cura di G. FRATTINI, Contabilità e Bilancio Volume 3 Eserciziario, Giuffrè Editore, 2011. For a more comprehensive study of civil law, accounting standards and tax legislation, may be useful to consult: - R. BAUER, “Codice civile e leggi tributarie”, Paramond, Milano, latest edition. - National accounting standards: documents issued by OIC.
Teaching targetsAim of the course is to provide students the skills necessary to elaborate economic and business concepts and develop relevant construction methodologies, reading and interpretation of financial statements.
PrerequisitesThe grade can be registered only after passing the examination of Business Administration.
Didattics MethodsThe course includes a total commitment of 80 classroom hours (frontal lectures and exercises), equivalent to 10 credits.
Other informationsThe attendance is optional.
Grading rulesThe examination can be done by two ways: - Partial exams. The student who attended the lectures of the course has the opportunity to do two partial exams. The student can access the second partial exam only if he has passed the first test with a mark of at least 18/30. - General exam. The student who fails one of the two intermediate exams or who chooses the general examination, must pass a written test, concerning the full course program. Student who pass the written examination with a mark of at least 18/30 will have access to the oral test, subject to revocation, in one of appeals of the same session which supported the written examination.
Full argumentsAim of the course is to provide students the skills necessary to elaborate the following subjects: - consolidation of methodological expertise acquired during the course of Business Administration (considered a prerequisite) for the detection of accounting processes; - preparation of financial statements in accordance with economic logic; - development of good evaluation capacity of balance sheet items in accordance with economic principles, the legal framework and tax laws; - determining taxable income and taxes; - preparation of cash flow statement; - analysis of the economic and financial situation through the interpretation of financial ratios.
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CourseSECONDA LINGUA STRANIERA - FRANCESE
Course IDE0248
Academic Year2017/2018
Year of rule2016/2017
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderBROCCA Luisella
TeachersBROCCA Luisella
CFU6
Teaching duration (hours)45
Individual study time 105
SSDL-LIN/04 - LINGUA E TRADUZIONE - LINGUA FRANCESE
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryF - Stage e altre attività formative
Year2
PeriodPrimo Semestre
SiteNOVARA
Grading typeFinal grade
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CourseSTORIA DELLE CIVILTA'
Course IDE0261
Academic Year2017/2018
Year of rule2016/2017
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderROSSO Claudio
TeachersROSSO Claudio
CFU8
Teaching duration (hours)64
Individual study time 136
SSDM-STO/02 - STORIA MODERNA
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryB - Caratterizzante
Year2
PeriodSecondo Semestre
Grading typeFinal grade
Course borrowed fromPROMOZIONE E GESTIONE DEL TURISMO (1422) - EC0174 STORIA DELLE CIVILTA' - NOVARA
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CourseANALISI DELLA QUALITA' AMBIENTALE
Course IDE0265
Academic Year2017/2018
Year of rule2015/2016
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderDELL'ERA Barbara
TeachersDELL'ERA Barbara
CFU8
Teaching duration (hours)60
Individual study time 140
SSDSECS-P/13 - SCIENZE MERCEOLOGICHE
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryC - Affine o integrativo
Year3
PeriodPrimo Semestre
SiteNOVARA
Grading typeFinal grade
Teaching languageItalian
AbstractThe course aims to the acquisition of specific skills in environmental sustainability, to understand the links between economic development and natural environment, through in-depth study of ecosystems.
Reference textsPolitiche per l’ambiente – Dalla natura al territorio, M. Bagliani, E. Dansero, UTET, Torino, 2011 The book is available in the library Ch. 1, 2, 3, 4, 5, 6, 7, 8. Material supplied during the lecturers and available at: https://dir.unipmn.it
Teaching targetsThe course also aims to provide students with the tools for analysis and environmental protection, addressed to the development of environmental management systems in organizations, with particular focus on tourism industry
PrerequisitesNone
Didattics MethodsLectures, on-line supports
Grading rulesThe exam consists of a written test to verify the understanding of the topics covered in the lectures. The student will have to answer four proposed issues (10 points each) chosen from the five proposed. It is also possible to take an intermediate test after the first half of the course, with a final exam at the end of the lectures. The second test can only be accessed once the first partial test has been passed with a grade of at least 18/30. Each partial exam will consist of 3 issued (10 points each). The final score will be the result of the arithmetic average of the two partial grades. If the second test is not passed, the first one will be nullified, and the student will then have to attend one of the subsequent procedures, doing the full examination.
Full argumentsPresentation of the course: content, learning objectives, course reference books, assessment methods. -The environment and territory - Ecosystems - Metabolism of societies - Degradation of the environment - The environmental indicators - The environmental policy and the sustainable development - The international conferences on climate change. - Tools for sustainability - The integrated product policy - Regulatory, voluntary and economic instruments - The environmental management systems - Tourism industry and environmental impact: sustainable tourism management models - UNESCO and the world heritage sites
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CourseGESTIONE D'IMPRESA E TECNICA TURISTICA
Course IDE0263
Academic Year2017/2018
Year of rule2015/2016
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderFRAQUELLI Giovanni
TeachersFRAQUELLI Giovanni, CAPRIELLO Antonella
CFU10
Teaching duration (hours)75
Individual study time 175
SSDSECS-P/08 - ECONOMIA E GESTIONE DELLE IMPRESE
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryB - Caratterizzante
Year3
PeriodPrimo Semestre
SiteNOVARA
Grading typeFinal grade
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CoursePROGRAMMAZIONE DI VIAGGI E ITINERARI TURISTICI
Course IDE0219
Academic Year2017/2018
Year of rule2015/2016
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderFERRARIO Carla
TeachersFERRARIO Carla
CFU6
Teaching duration (hours)45
Individual study time 105
SSDM-GGR/02 - GEOGRAFIA ECONOMICO-POLITICA
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryA - Base
Year3
PeriodPrimo Semestre
SiteNOVARA
Grading typeFinal grade
Teaching languageItalian
AbstractOrganizing and planning trips and itineraries. Analysis of tourist destinations. Geography of tourism and transport. Topic of cartography.
Reference textsThe teaching material (slides end eventual additional material) provided in the web page of the course at the URL: http://moodle.eco.unipmn.it/ • Bagnoli L. “Manuale di Geografia del Turismo. Dal Grand Tour ai Sistemi turistici”, UTET Università, 2013.- capitoli 4 e 6
Teaching targetsThe aim of the course is to provide students with the basic knowledge: to analyze a holiday, to classify the tourist routes and to analyze some types of tourism through the study of their routes. At the end of the course the student: will understand the current system of organization of a holiday; will be able to organize a trip with its route; will be able to analyze the characteristics of some types of tourism and will know the types of routes for some particular tourism.
PrerequisitesNone.
Didattics MethodsThe teaching will be conducted through lectures, held by the teacher or by experts, and through exercises and group discussions.
Other informationsFurther information can be found in the web page of the course at the URL: https://eco.dir.unipmn.it/
Grading rulesThe exam is written (about an hour, open questions) to understand the basic concepts presented during the course and to know the student’s critical skills. The final mark will include, no more 1/3, all the students' research activities the students ( in groups).
Full argumentsThe course is divided into lessons of two hours, whose contents: Destinations. Online tourism. Tourism and transport. Cruise. Air transport sector. Tourism image. Travel organization. Trail itinerary. Touristic routes. Cultural itineraries. Cultural routes. Mega- events. Religious tourism and its routes. Some tourism typologies and its organization and routes
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CourseSTORIA DELL'ARTE
Course IDE0134
Academic Year2017/2018
Year of rule2015/2016
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderROVEDA Luciana
TeachersROVEDA Luciana
CFU8
Teaching duration (hours)60
Individual study time 140
SSDL-ART/02 - STORIA DELL'ARTE MODERNA
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryB - Caratterizzante
Year3
PeriodSecondo Semestre
SiteNOVARA
Grading typeFinal grade
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CourseSVILUPPO E MARKETING DEI TERRITORI TURISTICI
Course IDE0266
Academic Year2017/2018
Year of rule2015/2016
Degree1422 - PROMOZIONE E GESTIONE DEL TURISMO
CurriculumCORSO GENERICO
Teaching leaderEMANUEL Cesare
TeachersEMANUEL Cesare, CERUTTI Stefania
CFU6
Teaching duration (hours)45
Individual study time 105
SSDM-GGR/02 - GEOGRAFIA ECONOMICO-POLITICA
Course typeAttività formativa monodisciplinare
Course mandatorietyMandatory course
Course categoryA - Base
Year3
PeriodSecondo Semestre
SiteNOVARA
Grading typeFinal grade
Teaching languageItalian.
AbstractThe course is structured in two main parts. The first part presents an overview of the different phases of the Project Management approach, and in particular of the Project Cycle Management. The second part offers a cognitive-methodological reference that is necessary to set up, to program and to plan the local tourism development through tourist projects and initiatives of territorial marketing.
Reference textsMartini U., Management dei sistemi territoriali: gestione e marketing delle destinazioni turistiche, G.Giappichelli, 2005 Lecture note downloadable from Moodle: Formez, Project Cycle Management. Manuale per la formazione (pdf document) Emanuel C., Cerutti S., Rossi M.E., Progettare il cambiamento. Filiere programmatiche e iniziative di sviluppo turistico in Piemonte, Edizioni Mercurio, 2011
Teaching targetsThe course aims at providing an overview of the necessary methodologies, tools and practices to design, plan and manage initiatives and suitable projects for the development and promotion of touristic destinations, from both public and private point of view, using also examples and case studies. In particular, the attention will be focused on the issues of project management, of project cycle (project cycle management) and its cognitive support system. The ultimate goal is to enable students to manage the entire life cycle of a tourism development project in order to operate effectively in companies or public entities involved in the promotion of the territory and of the tourism.
PrerequisitesNone.
Didattics MethodsLectures, excercises, direct evidences.
Other informationsFor further informations, please refer to the course page on D.I.R at: https://eco.dir.unipmn.it/
Grading rulesThe students are provided with two options: presentation of a final report related to the contents of the course or written test on the contents of the texts mentioned above.
Full argumentsThe course is structured as follows:  the design of the project  project setting  implementation of the project  evaluation and audit of the project  communication and promotion of the project  types of products and touristic destinations  types of tourism projects  policies, projects and programs  context analysis (demand management, destination management, site management)  actors and stakeholders  the organizational design and creative resources  techniques and methods of participation and decision support  techniques and types of evaluation: of territorial interrelations, of added values, of costs and revenues  territorial and sectorial planning at European, national and regional scales  marketing plans  project funding (fund raising and financial sources)  tools for promotion and marketing of the products and of the touristic destinations (visitor management and destination marketing)
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Data synched: 05/09/2018, 08:00