Ateneo - UPO

The topics included in this course are: From an idea to an innovation: managing innovative projects, the teams, and the project management Managing and exploiting an invention: intangible assets, patents, and intellectual property From the lab to the market – the commercial exploitation of research: the tech transfer process and its different contracts, launching a startup, Funding a startup: angels, venture capitalists, corporate ventures, and collaborations The valuation of an intangible asset Business plan and business model canvas The due diligence process The elevator pitch The Lean Startup concept.

1. Bad Blood: Secrets and Lies in a Silicon Valley Startup, John Carreyrou, Knoft Publishing;
Suggested readings:
2. The Lean Startup, Eric Ries, Crown Publishing;
3. 100 Great Businesses (and the minds behind them), Emily Ross e Angus Holland, Source Books Publishing;
4. Angel (how to invest in technology startups), Jason Calacanis, Harper Business Publishing;
5. Managing Innovation: Integrating Technological, Market and Organizational Change, Joe Tidd e John Bessant, John Wiley & Sons Inc;
6. Innovation and Entrepreneurship; John Bessant e Joe Tidd, John Wiley & Sons Inc;
7. La Gestione Del Trasferimento Tecnologico - Strategie, Modelli E Strumenti, Andrea Piccaluga, Massimiliano Granieri e Giuseppe Conti;
8. Project Management: dall'idea all'attuazione. Una guida pratica per il successo; Marion E. Haynes, Franco Angeli;
9. Building Biotechnology: Biotechnology Business, Regulations, Patents, Law, Policy and Science, Yali Friedman, Logos Press.

The objectives of the Management of Innovation and Technology Transfer are to: * Introduce the problems in managing research projects and innovative life science projects * Define how to create value of innovative projects * Analyze the different ways of exploiting the value of innovative projects licensing or launching a startup * Understand the challenges in managing innovation.

good understanding of English language.

Powerpoint presentation and pdf articles Some external speakers will be invited to give a talk to a specific topic.

The teacher is available for explanation and further study of the topics of the lectures.
Students with physical disabilities, Learning Disabilities or Special Education Needs can request specific services and tools via the Staff Sviluppo e Coordinamento Carriere e Servizi alle Studentesse e agli Studenti, consulting the University webpage: https://www.uniupo.it/en/services/servicesstudents-physical-or-learning-disabilities Students with disabilities, learning disabilities or special education needs, once they have contacted the University Staff, can refer to the tutor in charge of the course to define the examination modalities, concerning academic aspects.

Group project, project presentation and some questions on the project. The final grade will comprise of the analysis of the case described in the project, its presentation, and the answers on the project

Technology Innovation Management: Definition of research, invention, and innovation; analysis of the innovation process and its different phases; the market pull and the technology push for product innovation; from academia to a company and the valley of death; the definition of entrepreneurship. Project Management: Definition of a project and a team; criteria selection of a project, the phases of a project, 12 steps in project management, challenges in managing projects and teams; the project life cycle; basic elements of project management (PM); analysis of factors involved in PM; SMART goals; conflict resolution Importance of the role of the Project Manager in dealing with conflicts and conflict resolution; the concept of stakeholders; project planning and tools; the GANTT chart; the Work Breakdown Structure; examples of PM. Technology (e)Valuation The concept of technology valuation and evaluation. Financing the startup: angels, Corporate Ventures, and Venture Capiitalists The concept of ownership dilution The exit strategy: when and how it is done Valuation models of an invention: The cost based approach, the market method, and the discounted cash flow method. Intellectual Property and its Exploitation: Overview on patents and the process to patent an invention, analysis, and discussion on requirements for patentability. Definition of the technology transfer process, analysis of best practice for a successful transfer of a technology, overview of contracts and agreements in the transfer of a technology, review of the patenting process in general and in different geographical areas. The business plan: Overview of Business Plan and its different sections; the elevator pitch and the presentation Intro to the concept of Business Plan (BP) Different purposes of a BP Different models of BPs Description and in-depth analysis of the different sections of a business plan, specifically: Executive Summary, Company description Management team Product(s) Market Competition, and Marketing activities The Business Model Canvas and the Lean Startup model Overview of the Business Model Canvas (BMC); analysis of the 9 components of the BMC; examples of BMC; definition of the Lean Start-up and the minimum viable product, the concept of the Lean Startup.

This course introduces students to some basic concepts on how to analyze, evaluate, and manage inventions or technologies technologies resulting from research in the life science arena. The students will learn about problems and challenges in transferring technologies from the research through the marketplace either by licensing or launching a startup. Several aspects of developing a startup will be analyzed to enable the students to familiarize with the risks and the needs of launching a business.